I never planned to start a brand. I just wanted my skin to stop hurting.
So I made the cream I couldn't find. Turns out a lot of you needed it too.
A letter from our founder · Since 2019
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So I made the cream I couldn't find. Turns out a lot of you needed it too.
A letter from our founder · Since 2019


I've had eczema my whole life. When it got so bad I had to take a year off work. Every time I thought about stopping steroids, my anxiety would spike.
So I built what I couldn't find. A formula that sits in between — gentle enough for eczema-prone skin, strong enough to feel safe without steroids.
We deserve more than temporary relief. We deserve better days.
Relief Plus™ 5x, Water/Aqua/Eau, Cocoa Seed Butter, Shea Butter, Vegetable Glycerin, Safflower Seed Oil, Emulsifying Wax, Butylene Glycol, Stearic Acid, Organic Aloe Vera Leaf Extract, Allantoin, Vitamin B5, Vitamin E, Lavender Hydrosol, Organic Calendula Flower Extract, Organic Chamomile Flower Extract, Cucumber Fruit Extract, Rice Bran Oil, Rosemary Leaf Extract, Sunflower Extract, Terpenes Blend, Dimethicone, Carbomer, TEA, Caprylyl Glycol EHG, Phenoxyethanol, Hexylene Glycol.
Handmade in my kitchen for my own eczema. Ugly label. Wonky lid. Worked.
Same formula philosophy. Still the cream I'd make for myself.
Hear it from CUBED customers.
Based on 375 verified SG reviews · 4.75/5
"Tried steroids, non-steroidal ointments, washes — nothing lasted. This surprised me. In days my hand healed and it's still going well."
"Non-sticky, easy to apply over the body. It worked on my child's eczema — great improvement in a week."
"Started in April and saw results within a week. My dermatitis came under control and my hands felt less dry."
"Using it for my 6-year-old. Significant improvement — less scratching, less flaking. A great relief for mums."
"Pregnancy eczema spreading across my body — I refused steroids. Relief was instant. Within days the rashes were gone."
Yes — CUBED is formulated specifically for eczema-prone skin, including during flare-ups. The ingredients are chosen to calm, not sting. If your skin is broken or weeping, apply gently in a thin layer and let it absorb.
CUBED is suitable for children from 6 months onwards. It contains no steroids, no synthetic fragrance, and no essential oils — the three things paediatric dermatologists most often flag for sensitive young skin.
If your child has a complex skin condition, we recommend showing the ingredient list to your doctor before starting.
Yes — CUBED works well as the everyday moisturiser between, before, and after prescribed steroid use. Many of our customers use CUBED daily while tapering off steroid cream under their doctor's guidance.
CUBED is not a steroid replacement. It's the everyday cream we wished existed when we were trying to use steroids less.
CUBED is fragrance-free and essential-oil-free, which are the two main culprits behind the stinging most eczema sufferers know too well. In our customer questionnaires, users reported it felt soothing — not irritating — even on raw patches.
Most customers report feeling immediate relief from itchiness after the first use. In our user questionnaires, 92% saw visible improvement within one week of daily use. Deeper barrier repair takes longer — typically 3 to 6 weeks of consistent use.
Yes. CUBED is gentle enough for the face, including around the eyes and lips. Many customers with facial eczema or perioral dermatitis use it daily as their entire face routine.
Yes. CUBED started in Hong Kong in 2019 and now ships internationally. Free shipping on orders over SGD$50 within Singapore; international rates calculated at checkout.
Send it back within 7 days for a full refund — no long questionnaires, no proof required. Eczema is highly individual, and we'd rather you find what works than feel stuck with a jar that doesn't.

CUBED stands for Create Better Days —and to me, a better day is the small wins that add up.
CUBED has always had the same purpose: to help eczema-prone skin feel cared for, understood, and less alone.
Try CUBED risk-free. 7-day money-back guarantee. Free shipping on SGD$50+.